Maintaining small-town charm while promoting business growth

 

The client

Malverne Chamber of Commerce

The challenge

When the Malverne Merchants Association became the Malverne Chamber of Commerce, it needed a new identity that maintained the small-town charm while supporting business growth and quality of life for the Malverne community.

The result

A charming, illustrated logo that visualizes the farm, stores, and unique character of the town. The overall visual identity is warm and approachable; the communication is informative and provides tangible value to its members.

The elements

Logo, color palette, posters, communication templates, print and digital ads/banners, and Facebook page design and posts.